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Designing and Managing a Research Project

Engels | Druk: 2nd Revised edition | Paperback | 9781412977753 | 296 pagina's

David S. Waller, Michael J. Polonsky - 9781412977753

 

Engels | Druk: 2nd Revised edition | Paperback | 9781412977753 | 296 pagina's

A research guide designed for today's business student. This practical, step-by-step guide shows business students how to successfully conduct a research project, from choosing the topic through to presenting the results. The book is divided into sections on preparing and planning the project, undertaking the research, and finally communicating the results. The authors have applied their many years of experience in supervising student projects to provide examples of actual research problems and to offer practical solutions. Unique to this book is the inclusion of chapters on topics such as supervision, group work and ethics, and both qualitative and quantitative data analysis. New to this Edition * Expanded coverage of the planning stage in Chapter 6 Planning the Research Project provides examples, Web resources, and discussions of practical issues such as costing and resources * Chapter 5 Ethical Considerations now includes discussion of online research and technology to help students understand the ethical issues associated with their research project An Instructor Teaching site at www.sagepub.com/polonskyirstr2e includes PowerPoint slides, guidance on using the end of chapter questions, sample answers for the case questions, and teaching tips. This guide is ideal for supporting undergraduate research projects in business and management, as well as MBA assignments and other graduate classes in applied fields such as public administration and health care administration.

 

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Designing and Managing a Research Project Engels | Druk: 2nd Revised edition | Paperback | 9781412977753 | 296 pagina's
TaalEngels
BindwijzePaperback
Druk2nd Revised edition
Verschijningsdatumjuli 2010
AfmetingenAfmeting: 25,3 x 18,2 x 1,9 cm
Aantal pagina's296 pagina's
IllustratiesNee
Auteur(s)David S. Waller | Michael J. Polonsky
UitgeverSage Publications Inc
Extra groot lettertypeNee
Gewicht522 g
StudieboekJa
Verpakking breedte178 mm
Verpakking hoogte15 mm
Verpakking lengte254 mm



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